ABOUT DIRT MONOLOGUE
ALEX WASS - FOUNDER + FLORAL DESIGNER
OUR STORY
Alex’s mission is simple: to craft unique, thoughtful floral arrangements that more closely resemble art than traditional floristry, and that inspire connection and create memorable experiences for every client.
Her hope is that every bouquet, arrangement, and instillation that she designs is a reflection of love, brings connection, and is a reminder of the beauty that nature offers. Whether it’s for a wedding, special event, or just to bring a touch of joy to everyday life, Alex’s vision is to provide the finishing touches to memories that will be shared with friends and chosen family for years to come.
Dirt Monologue was born out of a heartfelt desire to make a special moment even more memorable. Founded by Alex Wass, once an artist and fashion stylist, Dirt Monologue began as a thoughtful gift for her older sister's Hens night. Alex, wanting to create something beautiful for her sister, created a selection of floral designs that would later spark a deeper passion for the artistry of flowers. Watching the way flowers could elevate such an emotional and exciting occasion—how they connected people and celebrated love—made Alex realise how much power flowers had in bringing happiness and connection to others.